The new color trends for 2008 seem to fall into powdery tints of flower petals like blush, lilac and a pristine white enhanced by dark ink blue and the more daring trend toward golden olive, spring crocus and rococo red.  Having given you all you need to know about color schemes for the next year, our trend-setting palette consists of colors a bit more long term and impactful for your business — environmental green and big blue.  From a marketing and environmental perspective, these are what your business might choose for a better marketing strategy and a better planet.

As a design firm, we know we make a footprint on the environment.  Talking with one of our printers the other day, we realized many of the products we create last about ten seconds in the consumer’s hand, drop into the “circular file”, then go to the malodorous depths at the landfill.